How to track variations in Google Analytics

Symplify automatically sends event information about which variation is shown to your primary Google Analytics account already integrated on your website.

You can then easily find the events by adding a segment and then following the steps below for each variation you want to track.



1. Open up the statistics for the project by clicking the project and choosing View result.

2. Locate the ID for the first variation (Original if A/B test) and copy it. You will need this to set up the segment in GA.


1. Click on Add Segment

2. Click on Conditions

3. Select Event action

4. Paste your variation ID (from View result in Symplify) to get the variation

5. Name your segment and hit Save.

NOTE: Do this for all variations to compare them.



Was this article helpful?
0 out of 0 found this helpful